It Never Stops
Boost Online Visibility
Online visibility is the Holy Grail of every business. The need to promote your business in the digital world feels never ending. And on so many platforms! People search on Google and AI and there are a multitude of social media networks, so what is the secret?
If we only knew! Algorithms are closely guarded, social networks want never-ending posts and videos, and all require for you to pay for ads or even to pay to not have ads. It is a quagmire of its own.
But I have a format that works using the following:
Your Website
Google Business
YouTube / TikTok
A Tried And Tested Solution To Increase Online Visibility!
There is a format I have used for a number of years which I have find is very effective at keeping small local businesses at the top of Google. If you type into your search bar ‘Roofer Oswestry’ or some similar search term and on page one you will see my client, ‘Oswestry and Wrexham Roofing Services’ appear.
Do I Post Several Times A Day To Social Media?
No, if you want someone to do that for you I suggest you approach a reputable social media marketing company. I post once a month so there is evidence to prospective clients that you are relevant, an active business, and to showcase your work. It builds trust between you and your potential client.
Be Visible
Creating A News Post Increases Online Visibility
When did you last update your website? Six months ago? Maybe over a year? Google needs to know you are still in business and will favour active websites. A news post or blog is a loose term for a website page that contains an update. This does not mean that you have to do an online diary of your day-to-day activities. Instead it could be a ‘news’ article highlighting a new business activity or industry update. Or it can be an article about a recent job you completed, together with pictures.
So that I can help you with this, I will need the following:
Pictures or Videos
Description of Your Work Activites
Description of Materials Used
Be Trustworthy
Share That News To Socials
When a potential customer has found you, they will probably look at your social sites to get more of a feel for you business and whether or not you are a good fit for them. What will they think if the last post is from 2021?
So that they trust you, what they need to see is:
The High Quality of your workmanship
Recent Good Reviews
A professional Online Prescence
Reviews of work
I am very grateful to everyone who has left a review for Liz The Whiz so that you can be reassured of the quality of my work. Some of their comments are shown below:
You Made Me Look Amazing
Benet C Dalton
It's Brilliant
Claire Shaw
Quick and Professional
Jonathan Owen
Quite Remarkable
GSF
I Would Never Have Created Anything Like Liz Delivered
Tracey
Thank You So Much
Vicki Roberts
The Presentation Is What Makes a Difference
Nicholas Hutchinson
Exceeded My Expectations
John
Contact me today!
Why not get in touch? If you want to chat by phone or video call first that is fine by me. Or we could chat in person if you live near me; I’m always up for exploring a new coffee shop anywhere between Wrexham and Llangollen.
Call me on 07974 701525 or email me at liz@lizthewhiz.co.uk to let me know what you are thinking of.
You can also connect with me on LinkedIn.